Make your nest.
Set your north.
A transformational journey for you to reclaim, write, and share your story—building a village through it.
Together, we’ll nurture a sense of home and set a clear direction for a life that feels both successful and fulfilling, on our own terms. You’ll walk away with inner clarity, renewed confidence, and the raw material to shape into a handmade memoir or an authentic content and brand strategy—plus a trusted circle of curious, creative strangers who become close friends and confidantes.
What You’ll Create
Create the foundation for a beautifully written memoir, a resonant brand guide, or an actionable content strategy, designed to attract people who truly resonate with you.
A Memoir (or Anthology)
Make it a book, or your content strategy.
Think a publishable piece or newsletter series.
Personal Brand Guide
Channel it into a compelling site or portfolio.
Like your personal website or Linkedin Profile.
Actionable Content Strategy
Create or grow through the platforms you love.
Substack, Instagram, TikTok… Your call.
Throughout the journey, you’ll collect lumps of clay (writing pieces) that can later be shaped into something tangible. Depending on your chosen track, you’ll be guided through focused, cross-cohort sessions designed to help you mold those pieces into a concrete final work.
At the end, you will present one project of your choice: a product of your own creation.
What You’ll Experience
In this journey, you’ll recollect, reconnect, and reclaim your own knowledge, stories, and wisdom, bundling them into lumps of clay you can shape into a handcrafted memoir, a compelling content strategy, or a magnetic personal brand kit.
-
A series of six 90-minute sessions, intentionally designed for curated pods (up to six women).
Each gathering blends ritual, reflection, and strategy—featuring readings, guided journaling, soul-sparking prompts, insightful conversations, and actionable frameworks you’ll actively workshop in-session. Thoughtfully structured to support both personal breakthroughs and collective transformation. -
A box of soul-inspiring props to inspire and facilitate your journey, including: a custom journal, introspective tools, and handpicked easter eggs—curated to delight your inner seeker.
-
You will receive guidance both to choose your creation product, and on how to workshop it through output-specific sessions (tracks).
By the end of this journey, you will craft at least one of the following:
1. Memoir (or Anthology)
2. Personal Brand Guide
3. Actionable Content Strategy
Applicable to whichever output you decide to focus on. You can even pick more than one, if you’re feeling like Hermione Granger by then. -
From memoir-making exercises to storytelling frameworks, we will offer homework material to help you explore your archetypes, refine your voice, and shape your personal brand.
This is clarity applied. -
Think of these as open mentoring circles through fireside chats and AMAs. You’ll be able to join live, or have access to recorded, intimate sessions featuring wise women who’ve walked this path before.
-
See it as your your personal growth coven, or brand advisory board. A circle of truth-tellers, cheerleaders, and creative allies who see you fully: as a woman, a leader, and a story worth sharing.
-
As a Journey member, you will get special access to every other next & north offering, including book clubs, memoir-making circles, and creative play gatherings (like making your own handmade book).
Think of it like getting your hands in the dirt, fresh, fragrant, and fertile, to reconnect with an intuitive, ancient, ever-present sense of wisdom.
Something always known, but long buried beneath the busyness of everyday life.
What You’ll Walk Away With
It’s not about more likes. It’s about feeling seen by those who truly matter—starting with yourself.
Define Success on Your Terms
Anchor in a model of success that works for you, reflecting your values—not just your metrics.
Become a Lighthouse
Build relevant community around you—made of those who will support your journey towards your north star.
Build Your Own Power Source
Calibrate your inner compass and reconnect with your inner source for joy, energy, and validation.
Make Your Own Artifact
Walk away with a handcrafted memoir, a magnetic personal brand kit, or an actionable content strategy.
Craft Yourself a Resonant Story
Create your personal and professional narrative with creativity, clarity and confidence. There’s no other like you.
Cultivate Your Circles
Stay connected with your curated circle—and beyond— through continued shared reflections and creative practices.
Crafted for Women with Wings
The Clarity Journey by Nest & North isn’t just a program: it’s a turning point. A space to pause, process, and step forward with intention. This six-session, cohort-based journey (plus the community in-between) is designed for creative, intuitive, ambitious women navigating identity shifts through motherhood, reinvention, or life transitions.
Designed by Laís de Oliveira, this experience blends storytelling, brand clarity tools, and intimate group connection to help you reflect, realign, and reclaim your voice and direction.
The story you’ll create may be foundation for a beautifully written memoir, or a powerful brand & content strategy designed to attract the people who truly resonate.
If you’re seeking clarity, connection, and a life designed on your own terms, stay awhile.
Because it’s not just about where you're going.
It’s about who you’re becoming along the way.
Kickoff: June 25th
Apply for the Summer Cohort
Investment & Commitment
Next Cohort Kickoff: June 25th
Cohort Wrap Up: September 10th
Time Commitment
Join 6 core 90-minute sessions, meeting fortnightly from June 25 to September 3, 2025. Set aside ~2 hours per week for bonus sessions, 1:1s with Laís, and personal assignments—on your own schedule. Recordings available if you miss anything.
Investment (Early Bird Pricing*)
Once selected for the inaugural cohort, you’ll be invited to secure your spot with a one-time payment of $555 (25% off), or choose three monthly installments of $250.
Like a pilates package for your soul.
—
*The total value of everything you’ll create, experience, and walk away with easily exceeds $1,800—especially when you factor in the lasting connections and ongoing community you’ll gain. But we’re committed to keeping it accessible.
Clarity Journey: Key Dates
This six-session journey unfolds over 12 weeks, with each 90-minute session thoughtfully designed to meet you where you are and support your creative process. For questions about the program as a whole, do not hesitate to book a learning call with Laís.
-
Where are you now? Meet your curated circle of wise women to reflect on what brings you together, stepping into your current reality and awakening your curiosity for the journey ahead.
Key Outcomes:Grounded sense of direction
A safe, open space to begin
Shared understanding of each other’s journeys
-
What made you who you are? If you’re here, it’s because you lived a story worth telling. Uncover the milestones, challenges, and triumphs that shaped your identity as we know it, today.
Key Outcomes:Celebrate your personal wins
Honor the trade-offs you've made
Clarify what to release and what to reclaim
-
What are you shedding or reclaiming?Probably the most challenging chapter in our shared journey: letting go of outdated beliefs, titles, or breaking the golden handcuffs to reconnect with the pieces of you that truly matter.
Key Outcomes:Shedding skins with intention and grace
Name and face what fell short
Reclaim your story with pride
-
Remember who you are. What identities are you (re)claiming? Practice trusting your inner voice, heal wounds, and reclaim your wisdom. In this part of the journey, you’ll reconnect with your own curiosity and creativity to restart on a fulfilling path.
Key Outcomes:
Make sense of your plot twists
Reconnect with your essence
Begin shaping your story and brand with clarity
-
What parts of you do you wish to keep and integrate into your new self?Integrate your strategic mind and soulful heart to design a way of living that truly fits. Acknowledge your inner contradictions and access the power in your wholeness.
Key Outcomes:Refine your narrative through your character diamond
Bridge your inner dualities into a powerful, integrated self
Gain clarity on your next “yes”
-
Tell your story. What is your nest? And your north? Articulate your truth through a resonant story and take it back to the world with clarity, confidence, and grace. Become a lighthouse to attract a relevant community around you.
Key Outcomes:Share the first expression of your renewed brand and narrative
Reflect and celebrate your journey in community
Leave with a sense of accomplishment and enthusiasm for what’s next
This journey is designed for you if
You're navigating motherhood, transition, or reinvention: ready to shed obsolete models of success and step into one that’s fully yours, spacious for beauty, joy, and love.
You’re craving conversations that spark creativity, depth, and reflection—ideally with other curious, adventurous, ambitious women who get it.
This is your invitation.
It’s time to honor all of you—even the contradictions—as a source of true inner power.
Because the seemingly irreconcilable pushes innovation forward: the only way to “have it all” is to create a new model: one that renders outdated systems obsolete.
You contain multitudes.
You want to slow down and recognize your own voice
You’re ready to write and tell your story.
Own your next chapter.
And cultivate a rhythm that supports your evolution.
Above all, you’re seeking inner clarity, community, and soulful strategy to become the fullest expression of yourself.
This is your time:
To rise into your next season.
To come home to yourself—then take flight again.
FAQ
-
No. It’s open to all humans, but thoughtfully designed with creative, intuitive, and ambitious women in mind—especially those navigating identity shifts through motherhood, reinvention, or other life transitions.
-
We’ll provide recordings of each session that include prompts, frameworks, and readings—so you can catch up and reflect in your own time. We’ll also invite you to share your reflections in your cohort’s private space to continue the exchange.
And if you need extra support along the way, I’m here for it. I make myself available for 1:1 check-ins as needed to help your journey flow smoothly. -
Absolutely—you can offer it to them! That said, this journey is a personal commitment that must be accepted by the person partaking in it. I recommend presenting it as a meaningful gift, and ensuring they’re excited and ready to say yes before moving forward.
-
That sounds fun! I’d love to explore the opportunity of guiding these groups—granted there’s strong alignment and buy-in across all individuals in it. Please shoot me an email or book a 15-minute call to explore possibilities.
-
You most certainly can. In fact, that’s often the perfect time to join—since a career shift usually signals a major identity transition. If you're unsure whether this is the right moment for you, book a 15-minute call. I'm happy to talk it through.
-
Once selected to join, you will be invited to sign up by making a one time payment of $555 (50% discount), or three monthly installments of $250.
Let’s Connect!
I’m Laís—community builder, business strategist, writer, and mom. I’ve founded startups, led global teams, and built thriving communities across five continents. I’ve published a book on community architecture in two languages—and learned to speak five.
But perhaps the most meaningful work I’ve begun—besides becoming a mom—is this: helping beautiful humans remember who they are and claim what they’re here to build.
With over 15 years of experience designing and facilitating community-led journeys for personal and professional growth, I’m now weaving my own story, colors, and passions into something uniquely my own.
This offering was born out of a transformation that began in 2018 and was deeply catalyzed by motherhood. Through it, I’ve rekindled my love for creative writing, storytelling, and personal branding—and brought them together in service of something deeper.
Once a globe-trotting entrepreneur chasing success as defined by others, I faced the friction of trying to “fit in” to models that no longer aligned. After a series of quiet reckonings and persistent setbacks, I chose to radically reinvent myself—this time anchored in my deepest values. Today, my mission is to help others reconnect with their purpose, their power, and their infinite possibility.
This isn’t a course. It’s a gathering. A remembering. A reclaiming.
I truly hope to see you in the circle.
With love,
Laís
P.S. If you feel called to join but still have questions, don’t hesitate to reach out for a quick chat. I’m here for it.
“Laís' leadership showed us what strength with empathy looks like, what it means to hold space for others while still pushing the mission forward with boldness. She balanced drive and warmth in a way that made this fast-paced, ever-changing journey feel a little more grounded.”
— Lara AlBarazi, Creative Strategist & Canada Country Manager at Timeleft
(direct report during Laís’ tenure as Head of North America at Timeleft)
Let’s connect and talk it through.
Meet The Council: Extraordinary Women, Extraordinary Offerings
Introducing The Council—a curated circle of trusted advisors shaping the heart of Nest & North. With deep expertise in storytelling, coaching, psychology, experience design, and more, they serve as guest speakers, thought partners, and creative catalysts.
Their wisdom, presence, and offerings are here to support you along your transformational path.
-
Estefania Barsante
PCC, Gallup-Certified Strengths Coach
Estefania is an ICF-certified and Gallup-Certified Strengths Coach. Based in the San Francisco Bay Area, she believes change is not just inevitable, but transformative. Whether it's shifting careers, changing roles, or moving across borders, she sees transitions as powerful invitations to grow, when approached with clarity, intention, and a deep understanding of one’s unique strengths.
With over a decade of experience, Estefania has supported founders, leaders, and individuals navigating life’s thresholds, helping them pause, reflect, and reimagine what’s possible. Her multicultural background has shaped her empathetic, grounded, and resourceful coaching style. She understands firsthand the emotional complexity of major transitions and helps her clients meet change not with fear, but with curiosity and purpose.
She holds an MBA, a B.S. in Psychology and Counseling, and a PCC (Professional Certified Coach) credential from the International Coaching Federation.
-
Georgia Wall
Artist, Ceremonialist, Mother
Georgia is a Ceremonialist based in New York City. Georgia seeks to uncover the specific inner ceremony that an individual or a group carries within them— the ceremony that is necessary and arising for the given moment, born from lived experience. Her ceremonies are co-created with the people she works with and are born out of an emergent process of deep conversation, listening, reflecting and imagining.
Georgia also guides people through a deep and personal experience as a Ceremonial Companion, supporting individuals in coming to understand their life through a more mythic and poetic lense. Learn more about it here.
Georgia holds a BA from Oberlin College and an MFA from The School of the Art Institute of Chicago. She is also a certified yoga instructor (Sivananda Yoga Vedanta) and mindfulness teacher (A Still Quiet Place). -
Emma Storm
Branding & Website Designer
Emma is an observant creative with an eye for all things orderly and artistic. Based in New Hampshire, she is a maker of brands – translating 3D feelings into 2D experiences by curating corners of the internet and visual identities for the one-of-a-kind business owners who own their space.
With nearly a decade of experience, she has served as an Art Director and Graphic Designer for premium and luxury brands spanning the lifestyle, outdoor, print media, and skincare industries while building her own design studio working with an array of small business owners through both DIY and 1:1 offerings. Learn more about them here.
A lover of all things unseen, Emma is a certified yoga teacher and self-taught astrologer. She holds an Advertising & Marketing Communications, B.S. and Creative Technologies, minor from the Fashion Institute of Technology in NYC.
Extracurricular Events & Guest Sessions
Resources and Recommended Reads
-
Tatar reimagines the classic hero’s journey through a feminist lens, spotlighting the overlooked stories of women in mythology, folklore, and popular culture. With scholarly insight and narrative flair, she uncovers how heroines navigate transformation not through conquest, but through care, cunning, resilience, and connection—inviting us to rethink what it truly means to be powerful.
-
More than a book about making art, this is a philosophy of creativity itself. Rubin offers gentle, meditative reflections on how to stay open, curious, and aligned with one’s inner voice—reminding readers that creativity is a state of awareness available to all.
-
A modern guide to building meaningful, scalable communities, blending strategic frameworks with storytelling and lived global experience. The book explores how human connection, structure, and shared purpose can drive innovation and social impact.
-
Based on her extensive research on shame, courage, and connection, this work offers insights into how vulnerability is essential for meaningful relationships and authentic leadership. Presented as a series of engaging lectures, it delivers practical tools for living with wholeheartedness.
-
This companion to The Heroine’s Journey guides readers in exploring and rewriting their personal stories through the lens of mythology. It offers reflective exercises and storytelling tools for healing, transformation, and identity work.
-
A beloved 12-week program designed to help individuals rediscover and nurture their creativity. Through practices like Morning Pages and Artist Dates, Cameron encourages self-expression, playfulness, and creative recovery.
-
A deeply poetic and mythic work that draws on intercultural folktales, fairytales, and Jungian psychology to help women reclaim their wild, instinctual nature. Estés weaves storytelling with analysis to guide readers toward healing, creativity, and personal power.
-
A groundbreaking exploration of the female path to wholeness, this book reimagines Joseph Campbell’s hero’s journey through a feminine lens. Murdock outlines the psychological and spiritual stages women go through as they navigate identity, healing, and integration of the masculine and feminine within.
-
Often referred to when discussing “The Hero’s Journey,” this seminal work introduces the monomyth—the universal story structure found in myths across cultures. Campbell’s framework has influenced countless writers, artists, and thinkers in understanding narrative and personal growth.